Articles

15 Lessons on My 15th Anniversary in Consulting

Article by , June 11, 2018

Recently, LinkedIn nicely reminded all of my acquaintances that I was celebrating my 15th year in business. Wow. Seems like yesterday that I decided to try something different and launch my own strategic marketing firm. You turn around and next thing you know, it’s 15 years later! To celebrate this milestone, I’ve gathered 15 of […]


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The Paradox of Leadership Give and Take

Article by , June 10, 2018

Western leaders have been conditioned for generations to believe that the way to advance is to claim as much as possible, to take more than you give. Many leaders make personal gain the objective of business life, and almost any means to achieve it is fair game.


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Amazon Prime Membership Hit 100 Million

Article by , June 9, 2018

While sitting in a conference today, I received several updates from Amazon Prime – that my mom’s subscription service to a cleaning product would be delivered; that my cat Smokey would be able to eat well this week since his food is ‘on the way’; a confirmation email for an order I placed with ‘1 […]


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The Failure of “Good-Enough” Cultures

Article by , June 4, 2018

Billions of dollars are wasted each year by companies who compromise on standards. Many leaders endanger themselves and their organizations by permitting a “good-enough culture.” This danger of mediocrity fortunately has a remedy.


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Trademark registration timeline

Article by , June 1, 2018

The uncertain and lengthy process is just one reason that an experienced attorney is a great benefit to assist trademark applicants navigating the USPTO trademark application.


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Engage Without Stalking

Article by , June 1, 2018

Engagement is a choice that becomes a skill that you refine. You choose to be social and earn the attention of your customers and prospects. The more you do it, the sharper your skills become.


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Take Care of You, Take on the World

Article by , May 28, 2018

…what does it mean to maintain your wellbeing as a seller? It means you can: Work at peak energy, especially when meeting with customers Be balanced both physically and mentally so you come across as positive, motivated and excited – exuding an energy that people want to be around Be present and focused Be creative and solve problems quickly


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What’s Holding You Back?

Article by , May 25, 2018

To excel as a leader—and to guide your organization to a whole new level of success—you absolutely have to recognize what’s been holding you back. So be honest with yourself… but don’t become preoccupied with the challenges or perceived shortcomings. Instead, turn to solutions, and start to identify ways to rapidly move past the hurdles and lead your organization to a remarkable future state.


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