Thriving Through Ambiguity Webinar Janel Dyan: Leadership Styles in Times of Uncertainty About the Speaker: Janel Dyan is a sought after executive brand strategist, speaker and author of Story. Style. […]
Thriving Through Ambiguity Webinar Lisa Anderson & Linda Popky: Leveraging Branding and Networking in Today’s Online World About the Speakers: SAC Executive Director and award-winning business performance expert Lisa Anderson, […]
Product branding is a familiar concept where product identity, reputation and differentiation are promoted. In an ideal world, a product’s image is established in positive ways, and the market is made aware of its presence. While it seems natural to brand products, leaders often don’t recognize how advantageously this principle can be applied to their careers.