Leaders with strong personal brands have honed their personal skills to be reliable and trustworthy under pressure. This includes being calm, reasonable and poised. People put their faith in leaders who are a rock in a storm because this represents safety and security.
Leaders with grit focus on execution and achievement, promoting and upholding high standards. They have a strong drive to succeed, are group-focused and pride themselves on being strongly motivational.
Traditional approaches to leadership development merely scratch the surface. The real issues occur at foundational levels and are remedied only when directly addressed. Methods and practices are important, but companies benefit only when they delve into the complexities of leadership personality.