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Global Business expert, specializing in GTM Advisory & Training Services. CEO, The NewComm Global Group. G100 Global Trade USA Chair.
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The NewComm Global Group, Inc.

P.O. Box 4467
Mountain View, CA 94040

Change Management, Coaching, Communications, Corporate Governance, Education, International, Leadership, Marketing, Non-Profit, Organization Development, Planning, Problem Solving, Public Relations, Speaking, Strategy, Supervision, Team Building, Training

Lucie Newcomb, CEO

The NewComm Global Group, Inc.

Global Business Leader for ICT & Services Companies | Highly Experienced Advisory & Non-profit Board Member | Women's Economic Empowerment via STEM | F500 & Startups

Key Marketing Assets: 

"Staying Global While Staying Home" - webcast

"Not Your Mom's Global Markets" - blog

"Global Business Minute" vlog - coming soon!

Lucie Newcomb is President and Founder of The NewComm Global Group, Inc., an international management consulting firm shortlisted for the 2021 Think Global Awards. She has more than 30 years of executive experience in Business-to-Business leadership roles, spanning four continents and specializing in Emerging Markets worldwide. Her particular strengths include Global Markets Development/ Go-to-Market and Global Leadership Development, with deep expertise in Enterprise SaaS/PaaS, Professional Services, Financial Services, Advisory Services and Executive Education.  Lucie has helped to build and amplify the brands, programs and revenue streams of global leaders such as Cisco, IBM, Johnson & Johnson and select startups.


Lucie's current focus is to help global leaders prepare for and navigate Global Business challenges, leveraging the best of both status quo and breakthrough opportunities for optimal ROI. Having formulated strategic plans with P & L responsibility, Lucie is the architect of NewComm Global's E4L (Explore. Evaluate. Establish. Embed. Lead), BestPricing (SM) and EcorityLeader (SM) methodologies, and produces the current monthly webcast, "Staying Global While Staying Home” (SM); the blog series, "Not Your Mom's Global Markets"; and the upcoming "Global Business Minute" vlog. She holds double her industry's rate for closing business and is also the G100 Global Trade USA Chair.


Recognized as a "Women of Influence Honoree" by the Silicon Valley Business Journal, particular highlights of her background include:
- 15 years of Advisory Board service for companies including, including Aerio Software, Impact Hub Zimbabwe and the Global Chamber.
- 30 years of professional association and non-profit Board experience for organizations, including the American Marketing Association, the CzechMate/St. Petersburg Business Book Drive program, Women in International Trade and the United Nations Association.
- 20 years as a mentor for women in tech.

Longtime mentor, coach and advocate for the U.S. State Department's TechWomen international exchange program; Co-Founder of the GraceNet Mentoring Program; and the European Bank of Reconstruction and Development.  She is committed to Women's Economic Empowerment globally.


Lucie was appointed as an Ecosystems Builder/Mentor delegate to the White House's 2017 Global Entrepreneurship Summit in India. She was selected by the esteemed U.S. State Department’s Speaker Program to design and lead training programs in Malaysia, Brunei and Tunisia, and is a frequent speaker and trainer internationally.


Lucie holds a Bachelor's degree from the University of California at Berkeley and a Master's degree from St. Mary's College of California. She has been accredited as a facilitator in the renowned Leadership Practices Inventory and the Hall-Tonna (Values) Inventory. She is fluent in conversational French and thrives on learning and sharing new insights.